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DP World Tour Championship Dubai Day 4 - Playoff Event (Golf) at Jumeirah Golf Estates: Dubai's highest-demand event this week

18,000 people and AED 11.7m (stale FX) of spend over one date, Sun 15 Nov.

Jumeirah Golf EstatesEditorial illustration
Demand Index
68/100
expected attendance
18,000
total revenue opportunity
AED 11.7m (stale FX)

Planning report for 9 November 2026 to 15 November 2026. Data compiled on 9 November 2026. Figures are the estimates saved with this report. Check Stream for the latest figures. First published on the website on 9 November 2026.

DP World Tour Championship Dubai Day 4 - Playoff Event (Golf) plays Jumeirah Golf Estates on Sun 15 Nov. It has the highest Demand Intent Score of any event in Dubai this week (68).

Event spotlight · Dubai

DP World Tour Championship Dubai Day 4 - Playoff Event (Golf)

Jumeirah Golf Estates · Week commencing Monday 9 November 2026

68DI score
expected attendance
18,000
total revenue opportunity
AED 11.7m (stale FX)
visitors from outside the city
9,900
expected on public transport
50%

Model estimates compiled on 9 November 2026.

Why this event leads the week

The Demand Intent Score weighs how much people want to go as well as how many will go. Dubai Design Week draws a bigger crowd this week, but no event in the city combines buzz and crowd size like this one.

Where the money goes

Revenue lineSun 15 Nov
Ticket salesAED 4.5m (stale FX)
Hotels and accommodationAED 3.9m (stale FX)
Food and drinkAED 2.6m (stale FX)
TransportAED 251k (stale FX)
ActivitiesAED 451k (stale FX)
TotalAED 11.7m (stale FX)

What it means for your business

Hotels

We expect 9,900 attendees from outside the city, which is AED 3.9m (stale FX) of accommodation demand. Hotels near Jumeirah Golf Estates and on the main routes in can hold rate on the event night and offer late checkout.

Bars and restaurants

With a 14:30 start, pre-event trade near the venue peaks in the two hours before. With AED 2.6m (stale FX) of food and drink spend, venues nearby should staff for a full rush.

Transport

We expect 9,000 attendees to travel by public transport. Operators and nearby businesses should plan for a sharp exit peak when the event ends.

Also big in Dubai this week

DateEventAttendanceRevenue
Thu 12 NovDubai Design Week, Venue to be confirmed40,000AED 17.1m (stale FX)
Sat 14 NovProfessional Fighters League - PFL Dubai (Mixed Martial Arts), Coca-Cola Arena, 14:3020,000AED 19.7m (stale FX)
Tue 10 NovAutomechanika Dubai, Venue to be confirmed40,000AED 12.0m (stale FX)
Sat 14 NovDP World Tour Championship Dubai Day 3 - Playoff Event (Golf), Jumeirah Golf Estates, 14:3014,000AED 7.8m (stale FX)
Sat 14 NovPFL DUBAI - NEMKOV VS. BILOSTENNIY - HEAVYWEIGHT WORLD TITLE, Coca-Cola Arena, 18:0012,000AED 10.7m (stale FX)

Start times can move, for example for TV broadcast. Check the organiser's confirmed times before you finalise rotas.

Figures are ActDivate model estimates. Each event is counted once, even when it is sold through several ticket sites, and ticket packages are not counted as separate events. Estimates can change as events are confirmed, added or rescheduled, and totals for months further ahead tend to rise as more events are announced. ActDivate is the demand intelligence platform that helps hospitality, retail and service businesses anticipate and capitalise on event-driven demand.

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