Retrospective report for 5 October 2026 to 11 October 2026. Compiled on 6 November 2026 from stored event records. Figures are reconstructed model estimates, not forecasts preserved from that period or confirmed attendance and spend. First published on the website on 6 November 2026.
Jacksonville Jaguars v Philadelphia Eagles (NFL) plays Tottenham Hotspur Stadium on Sun 11 Oct. It has the highest Demand Intent Score of any event in London this week (79).
Event spotlight · London
Jacksonville Jaguars v Philadelphia Eagles (NFL)
Tottenham Hotspur Stadium · Week commencing Monday 5 October 2026
- expected attendance
- 62,000
- total revenue opportunity
- £20.1m
- visitors from outside the city
- 43,400
- expected on public transport
- 85%
Model estimates compiled on 6 November 2026.
Why this event leads the week
The Demand Intent Score weighs how much people want to go as well as how many will go. England v Czech Republic (UEFA Nations League) draws a bigger crowd this week, but no event in the city combines buzz and crowd size like this one.
Where the money goes
| Revenue line | Sun 11 Oct |
|---|---|
| Ticket sales | £12.4m |
| Hotels and accommodation | £3.8m |
| Food and drink | £2.3m |
| Transport | £1.1m |
| Activities | £515k |
| Total | £20.1m |
What it means for your business
Hotels
We expect 43,400 attendees from outside the city, which is £3.8m of accommodation demand. Hotels near Tottenham Hotspur Stadium and on the main routes in can hold rate on the event night and offer late checkout.
Bars and restaurants
With a 14:30 start, pre-event trade near the venue peaks in the two hours before. With £2.3m of food and drink spend, venues nearby should staff for a full rush.
Transport
We expect 52,700 attendees to travel by public transport. Operators and nearby businesses should plan for a sharp exit peak when the event ends.
Also big in London this week
| Date | Event | Attendance | Revenue |
|---|---|---|---|
| Sat 10 Oct | Arsenal v Leeds United (Premier League), Emirates Stadium, 12:30 | 60,000 | £8.5m |
| Tue 6 Oct | England v Czech Republic (UEFA Nations League), Wembley Stadium, 19:45 | 85,000 | £10.5m |
| 3 dates, Fri 9 Oct to Sun 11 Oct | Westlife 25 - The Anniversary World Tour, The O2 | 60,000 | £8.9m |
| Tue 6 Oct and Wed 7 Oct | The Strokes - Reality Awaits, The O2 | 36,000 | £5.6m |
| Sat 10 Oct | Chelsea v AFC Bournemouth (Premier League), Stamford Bridge, 15:00 | 40,300 | £4.9m |
Start times can move, for example for TV broadcast. Check the organiser's confirmed times before you finalise rotas.